The Week in International Fashion

Image courtesy of Pixabay

TheTrendSpotter: GAP’s new collaboration is underway, featuring Ye (formerly Kanye West) and Balenciaga’s Demna. The collection, dubbed YEEZY GAP Engineered by Balenciaga, is expected to be available for purchase in mid-2022, with another drop later in the year. “This is a very different challenge. I’ve always appreciated the utilitarianism and the accessibility of Gap,” said Demna on the collaboration. “I share some of the same sensibilities in my creative language. This project allowed me to join forces [with Ye] to create utilitarian fashion for all.” This isn’t the first creation between Ye and GAP. In 2020, he signed a 10-year contract with the brand and had since unveiled a few items, such as YEEZY GAP Round Jacket, which sold for $200. The clothing’s popularity was so immense that it sold immediately while crashing the retailer’s site.



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